New connected device makes LIVE Services more accessible and helps
more drivers to break free from traffic jams
London, 24 May 2011 - Today, TomTom makes connected navigation even
more accessible with the launch of the TomTom GO LIVE 800 series. This
stylish new addition to the GO portfolio comes with a whole year of
LIVE Services- including TomTom's market leading HD Traffic service.
The launch of the TomTom GO LIVE 800 series is part of a complete
refresh of the company's product lineup. This sees TomTom's portfolio
simplified and split into the non-connected Start range - designed for
those drivers seeking convenience and comfort - and the connected GO
LIVE range, for drivers who want to benefit from real-time traffic and
route information on their journey.
"The TomTom GO LIVE 800 series is designed to help everyone reap the
benefits of connected navigation," says Corinne Vigreux, Managing
Director, Consumer at TomTom. "Its smart design puts powerful TomTom
LIVE Services like HD Traffic into a great value package - helping
drivers everywhere to break free from jams."
All GO LIVE 800 devices bring one year of TomTom's market-leading LIVE
Services straight to their device. The flagship service is TomTom HD
Traffic, which delivers accurate traffic information every two minutes
- that's up to seven times more frequently than any other provider.
With coverage across more roads and more countries than any other
traffic service, HD Traffic gives drivers detailed incident reports,
length of and reason for delays, accurate travel and arrival times -
even alternative route proposals.
The LIVE Services bundle also includes the Speed Cameras service,
providing mobile and fixed speed camera alerts, while Local Search
helps to pinpoint shops and businesses in the area. QuickGPSfix,
meanwhile, helps drivers to start navigating in seconds. And they
don't need to worry that the weather will spoil their plans - the GO
LIVE 800 range also gives drivers local and five-day forecasts
courtesy of TomTom Weather.
Drivers can additionally use their voice to enter addresses, while
hands-free calling via Bluetooth® lets them make and answer phone
calls safely whilst on the move, so it's easier than ever to stay in
touch and in control.
All devices in the GO LIVE 800 series are based on TomTom's
award-winning IF product design, where stylish looks meet clever
functionality. The intelligent orientation sensor within GO LIVE 800
series devices, for example - coupled with the fully integrated flip
screen mount - lets drivers mount their device to their dashboard,
automatically rotating the screen 180 degrees. All drivers need to add
is a dashboard mounting disc.
Just like every other device in the TomTom lineup, TomTom GO LIVE 800
series devices come with a bigger screen, for an even clearer and more
comfortable view. Drivers simply have to choose whether they want the
GO LIVE 820 with its 4.3" touch screen, or the GO LIVE 825 with the
larger, 5" touch screen.
Vigreux concludes: "The new GO LIVE 800 will make TomTom HD Traffic
available to more people, providing them with the very best traffic
information available. This is something we committed to in our
Traffic Manifesto last year, giving drivers who use TomTom HD Traffic
more control by keeping them fully informed of the exact traffic
situation. These drivers will spend less time stuck in traffic,
arriving less stressed and on time, with quicker alternative routes
offered to them as soon as they are available."
The TomTom GO LIVE 825 Europe is priced £229.99 (RRP) and will be
available from May 2011 at Dixons and other leading electrical
retailers.
The TomTom GO LIVE 820 will be available from September 2011.
